NEW DELHI: Toyota Motor Corporation, the world’s largest carmaker, launched new versions of its top-selling Camry executive sedan in India, with the hybrid variant available for Rs 31.9 lakh (ex-showroom Delhi). Buyers of the hybrid Camry will get a small subsidy from the government, which is offering incentives to promote alternative energy vehicles. The petrol version of the Camry will be sold at Rs 28.8 lakh, although a Toyota executive said customers prefer the more expensive hybrid variant. “Since we started local assembly in 2012, over 73% Camry sales have been of the hybrid, with evolved Indian customers ready to shell out extra for a greener vehicle,” Toyota’s India MD Naomi Ishii told reporters in New Delhi on Thursday. The new hybrid is being targeted primarily at companies and institutional customers and will be covered under the government’s Faster Adoption and Manufacturing of (Hybrid &) Electric Vehicles in India (FAME), which offers a cash subsidy. According to company executives, the hybrid Camry will get a direct benefit of Rs 70,000 under FAME. The policy launched earlier this month was framed to incentivise sales of electric and hybrid vehicles, which has been languishing due to their high cost of development.